[Federal Register Volume 77, Number 11 (Wednesday, January 18, 2012)]
[Notices]
[Pages 2545-2548]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2012-862]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES


Announcement of the Requirements and Registration for the Healthy 
New Year Challenge

AGENCY: Office of the National Coordinator for Health Information 
Technology, HHS.
    Award Approving Official: Erin Poetter, Consumer e-Health Policy 
Analyst.

ACTION: Notice.

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SUMMARY: The Office of the National Coordinator for Health Information 
Technology (ONC), part of the Department of Health and Human Services 
(HHS), is announcing the launch of the Healthy New Year Challenge. This 
challenge is an open call for people nationwide to create and submit 
short videos that capture New Year's resolutions geared towards 
improving their health or the health of a loved one through the use of 
technology. The Healthy New Year Challenge is the first in a series of 
video contests for the public to share their personal stories about how 
they use health information technology (health IT) or consumer e-health 
tools to impact their health or the health of a loved one. The goal of 
this video contest series is to generate winning videos that will be 
used to motivate and inspire others and their loved ones to use health 
information technology to be more engaged partners in improving health 
and health care. Each challenge will be a call to action for members of 
the public to create a short video clip [2 minutes or less] on a 
particular theme, and will award cash prizes to winners in several 
categories.

DATES: Important date(s) for this challenge are:
    Submission Period: today-February 16, 2012.
    Public Voting: today-March 8, 2012.
    Judging: February 23-March 8, 2012.
    Winners Announced: Mid-March 2012.

FOR FURTHER INFORMATION CONTACT: Erin Poetter, Consumer e-Health Policy 
Analyst, ONC, HHS, [email protected] or (202) 205-3310.

SUPPLEMENTARY INFORMATION:
    Subject of Challenge Competition: Entrants are asked to create a 
short, compelling video (up to 2 minutes in length) sharing one New 
Year's resolution for improving your health or the health of a loved 
one, and how you will use technology to achieve your resolution. Videos 
should be creative, inspiring and instructive--share a new

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years resolution that others can relate to, and demonstrate how 
technology will make it easier to achieve.
    Your resolution can be anything health related, such as quitting 
smoking or drinking, eating healthier, losing weight, reducing stress, 
or managing a chronic condition.
    Videos must show how you will use information technology to achieve 
your resolution. Example entries could include the following kinds of 
resolutions (these are just examples--Entrants are encouraged to be 
creative and craft their own resolution):
     I will set up an online personal health record for myself 
(or another family member) so I can have all of my health information 
conveniently stored in one place.
     I will ask my doctor for a copy of my own health records--
electronically if available--and help him or her to identify any 
important information that may be missing or need to be corrected.
     I will find an online community that helps me figure out 
the best ways to manage my health condition (depression, cancer, 
diabetes, etc.).
     I will use a wireless pedometer to help me track my 
physical activity and will try to take 10,000 steps per day.
     I will find an app on my Smartphone to help me track my 
food intake so I can lose 10 pounds by my high school reunion.
     I will sign up for a text reminder program on my cell 
phone to help me stop smoking or remind me to take my medications on 
time.
    Eligibility Rules for Participating in the Competition:
    To be eligible to win a prize under this Challenge, an individual 
or team--
    1. Shall have registered to participate in the Challenge under 
these Official Rules;
    2. Shall have complied with all the requirements set forth herein;
    3. Shall be at least eighteen (18) years old at the time of entry;
    4. Shall be a citizen or permanent resident of the United States; 
and
    5. May not be a Federal entity or Federal employee acting within 
the scope of their employment.
    6. Shall not be an employee of ONC
    7. Federal grantees may not use Federal funds to develop COMPETES 
Act challenge applications unless consistent with the purpose of their 
grant award.'']
    8. Federal contractors may not use Federal funds from a contract to 
develop COMPETES Act challenge applications or to fund efforts in 
support of a COMPETES Act challenge submission.
    All individual members of a team must meet the eligibility 
requirements. (Note: ``Team members'' do not include people whose only 
contribution is appearing in the video. Minors can appear in the video, 
as long as the necessary consent forms are provided.)
    An individual or team shall not be deemed ineligible because the 
individual or team used Federal facilities or consulted with Federal 
employees during a competition if the facilities and employees are made 
available to all individuals and teams participating in the competition 
on an equitable basis.
    An individual may join more than one team.
    Employees of ONC, the judges, and ChallengePost, Inc. (collectively 
the ``Promotion Entities'') or any of the Promotion Entities' 
respective affiliates, subsidiaries, advertising agencies, or any other 
company or individual involved with the design, production, execution, 
or distribution of the Challenge and their immediate family (spouse, 
parents and step-parents, siblings and step-siblings, and children and 
step-children), and household members (people who share the same 
residence at least three (3) months out of the year) of each Promotion 
Entity employee are not eligible.
    The Challenge is subject to all applicable federal laws and 
regulations. Participation constitutes Contestant's full and 
unconditional agreement to these Official Rules and Sponsor's and 
Administrator's decisions, which are final and binding in all matters 
related to the Challenge.
    Registration Process for Participants:
    During the Challenge Submission Period, visit 
HealthyNewYear.Challenge.gov and register. Registration is free. After 
a Contestant registers, he or she must verify their email address via 
the registration email sent to the email entered in the registration 
form. A registered Contestant will then be able to enter a Submission. 
A Contestant will be required to fill out the submission form on 
HealthyNewYear.Challenge.gov and must provide:
     The title of your Video;
     A link to your Video on YouTube.com or Vimeo.com (your 
Video should be less than 2 minutes long)
    There is also a mandatory `text description field' that you may 
choose to use to provide a text description of your healthy New Year's 
resolution, how you will use health IT to achieve it, and how you plan 
to keep and maintain the resolution.
    All individuals that appear in a Video must complete and sign the 
Video Consent Form. If a minor appears in the Video, the minor's 
parent/legal guardian must also sign the Video Consent Form. A 
Submission will not be considered complete and eligible to win prizes 
without a completed Video Consent Form being uploaded from all 
individuals that appear in the Video. All completed Video Consent Forms 
must include a handwritten signature, and be scanned, combined in to a 
single file, and uploaded on the submission form on 
HealthyNewYear.Challenge.gov.

                           Amount of the Prize
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                      Winner                          Prize     Quantity
------------------------------------------------------------------------
First Prize.......................................     $2,000          1
Second Prize......................................      1,000          1
Third Prize.......................................        500          1
Honorable Mention.................................        250          3
Popular Choice....................................        750          1
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    If a team of individuals is selected as a prize winner, the prize 
will be awarded to the lead representative of the team and it will be 
up to him or her to split or appropriately allocate the prize. On 
award, the lead representative of the group will provide his or her 
full legal name, social security number, and information for the bank 
account that will receive the prize money.
    Basis Upon Which Winner Will Be Selected:
    An internal panel will judge the Submissions on the criteria 
identified below to select the prize winner in each category. All 
judging will take place between on or about February 24, 2012 at 10 
a.m. EST and March 9, 2012 at 5 p.m. EST.
    The following information details the commitment of judges:
     Judges will be fair and impartial.
     A judge may not have a personal or financial interest in, 
or be an employee, officer, director, or agent of any entity that is a 
registered participant in the competition.
     A judge may not have a familial or financial relationship 
with an individual who is a registered Contestant.
    Odds of winning depend on the number of eligible Submissions 
received and the quality of Submissions.
    First, Second, Third, and Honorable Mention Prizes--
    An internal panel of judges will evaluate each Submission on the 
following three criteria:
    1. Quality of the Idea (Includes elements such as the relevance and 
originality of your plan to use health IT)
    2. Implementation of the Idea (Includes elements such as the 
quality of the video content, narrative and visual appearance)

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    3. Potential Impact on health IT adoption (Includes whether the 
video is compelling, instructive, and easy to follow so that others are 
motivated or inspired to work to achieve a similar resolution using 
health technology)
    The six (6) Contestant whose Submissions earn the highest overall 
scores will win, respectively, the prize money identified in the 
`Amount of Prize' section. In the event of a tie, winners will be 
selected based on the criteria described in (1), then (2), and finally 
(3). If there is still a tie then the winner will be selected based on 
a vote by the judging panel.
    Additional Information:

Submission Requirements

     The Video must be no longer than 2 minutes
     The Video must focus on only one health related New Year's 
resolution
     The Video must show how information technology will be 
used to help achieve the resolution. Technology use may include 
electronic health records (EHRs), personal health records (PHRs), e-
prescribing technology, and consumer e-health tools (health Web sites, 
mobile apps, email/text reminders, online communities, and other 
software applications).
     The Video must include a description of how you plan to 
maintain/keep your New Year's resolution
     The Video must direct, at any point during the Video, 
people to the Web site www.HealthIT.gov for more information.
     The Submission may be disqualified if the resolution and 
technology idea presented in the Video are not the same as or closely 
related to what is described in the text description.
     The Contestant cannot make any changes or alterations to 
the Submission once the Submission Period has ended.
     Submissions which in Sponsor and/or Administrator's sole 
discretion are determined to be substantially similar to a prior 
submitted entry in the Challenge will be disqualified.
     Submissions must be original, be the work of the 
Contestant, and must not violate the rights of other parties. Each 
Contestant represents and warrants that he or she is the sole author 
and owner of the Submission, that the Submission is wholly original 
with the Contestant, that it does not infringe any copyright or any 
other rights of any third party of which the Contestant is aware, and 
is free of malware.
     The Administrator has the right to request access to the 
Video file to verify any criteria about the Submission.
     Submissions containing any matter which in the sole 
discretion of the Sponsor, Administrator and Judges is in obvious bad 
taste, which demonstrates a lack of respect for public morals or 
conduct, or which adversely affects the reputation of the Sponsor will 
not be accepted. If the Sponsor, Administrator, or judges, in their 
discretion, find any Submission to be unacceptable, then such 
Submission shall be deemed disqualified.
     All Submissions must be in English.
     The Video cannot have been submitted previously in a 
promotion or contest of any kind, or previously exhibited or displayed 
publicly through any means.
     The Video may be submitted in only one category.
     The Video should not include any personal identification 
information about those in the Video (e.g., full name, address, social 
security number, etc.).
     The video must not contain more than one instance or 
mention of a commercial business, industry name, brand name, product 
placement or other trademark. Videos entered for the purpose of 
commercial promotion may be disqualified by the Sponsor, Administrator, 
or judges, in their discretion.
     The Video must not contain material that violates or 
infringes another's rights, including but not limited to privacy, 
publicity, or intellectual property rights, or material that 
constitutes copyright or license infringement.
     The Video must not contain material that is inappropriate, 
indecent, obscene, hateful, defamatory, slanderous, or libelous.
     The Video must not contain material that promotes bigotry, 
racism, hatred, or harm against any group or individual, or that 
promotes discrimination based on race, sex, religion, nationality, 
disability, sexual orientation, or age.
     The Video must not contain material that violates any 
applicable law.
    Submission Rights:
    Each Contestant grants to ONC, the Administrator, and others acting 
on behalf of ONC, an irrevocable, royalty-free, non-exclusive worldwide 
license to use, copy for use, distribute, display publicly, perform 
publicly, create derivative works, and license others to do so for the 
purpose of the Challenge until one year after the announcement of 
winners. This license includes posting or linking to the Submission on 
the official ONC and Administrator Web sites and Web sites of others 
who have agreed to promote the Challenge, and making it available for 
use by the public.

Verification of Potential Winners

    All potential challenge winners are subject to verification by 
sponsor and/or administrator whose decisions are final and binding in 
all matters related to the challenge. Potential winners must continue 
to comply with all terms and conditions of these Official Rules, and 
winning is contingent upon fulfilling all requirements. The potential 
winners will be notified by email, telephone, or mail after the date of 
the judging. The potential winners will be required to sign and return 
to Sponsor, within ten (10) days of the date notice is sent, an 
Affidavit of Eligibility and Liability/Publicity Release (except where 
prohibited) in order to claim his or her prize. If a potential winner 
of any prize cannot be contacted, fails to sign and return the 
Affidavit of Eligibility and Liability/Publicity Release within the 
required time period (if applicable), or if the prize or prize 
notification is returned as undeliverable, the potential winner 
forfeits prize. In the event that a potential winner of a Challenge 
prize is disqualified for any reason, Sponsor may award the applicable 
prize to the Contestant whose Submission earned the highest score of 
the remaining of the eligible entries.

Publicity

    Except where prohibited, participation in the Challenge constitutes 
the winning Contestants' consent to the use of its name, likeness, 
photograph, voice, opinions, and/or hometown and state by the Sponsor 
and its agents for promotional purposes in any media, worldwide, 
without further payment or consideration.

General Conditions

    Sponsor and Administrator reserve the right to cancel, suspend and/
or modify the Challenge, or any part of it, if any fraud, technical 
failures, or any other factor impairs the integrity or proper 
functioning of the Challenge.
    Sponsor and/or Administrator reserve the right in their sole 
discretion to disqualify any individual or Competitor it finds to be 
tampering with the entry process or the operation of the Challenge or 
to be acting in violation of these Official Rules or any other 
promotion or in an unsportsmanlike or disruptive manner. Any attempt by 
any person to deliberately undermine the legitimate operation of the 
Challenge may be a violation of criminal and civil law, and, should 
such an attempt be made, Sponsor and/or Administrator reserves the 
right to seek damages from

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any such person to the fullest extent permitted by law. Sponsor and/or 
Administrator's failure to enforce any term of these Official Rules 
shall not constitute a waiver of that provision. Sponsor and 
Administrator are not responsible for, nor are they required to count, 
incomplete, late, misdirected, damaged, unlawful or illicit votes, 
including those secured through payment, votes achieved through 
automated means or by registering more than one email account and name, 
using another Contestant's email account and name, as well as those 
lost for technical reasons or otherwise.

Privacy

    Sponsor collects personal information from you when you enter the 
Challenge. The information collected is subject to the ChallengePost 
privacy policy located at www.challengepost.com/privacy.
    Participation in this Challenge constitutes a contestant's full and 
unconditional agreement to abide by the Challenge's Official Rules 
found at www.Challenge.gov and http://healthynewyear.challenge.gov/rules.

    Authority: 15 U.S.C. 3719.

    Dated: January 6, 2012.
Erin Poetter,
Consumer e-Health Policy Analyst, Office of the National Coordinator 
for Health Information Technology.
[FR Doc. 2012-862 Filed 1-17-12; 8:45 am]
BILLING CODE 4150-45-P