[Federal Register Volume 78, Number 250 (Monday, December 30, 2013)]
[Notices]
[Pages 79472-79473]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2013-31159]
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DEPARTMENT OF HEALTH AND HUMAN SERVICES
National Institutes of Health
Proposed Collection; 60-Day Comment Request: Generic Clearance To
Support the Safe to Sleep Campaign at the Eunice Kennedy Shriver
National Institute for Child Health and Human Development
SUMMARY: In compliance with the requirement of Section 3506(c)(2)(A) of
the Paperwork Reduction Act of 1995, for opportunity for public comment
on proposed data collection projects, the Eunice Kennedy Shriver
National Institute of Child Health and Human Development (NICHD), the
National Institutes of Health (NIH) will publish periodic summaries of
proposed projects to be submitted to the Office of Management and
Budget (OMB) for review and approval.
Written comments and/or suggestions from the public and affected
agencies are invited to address one or more of the following points:
(1) Whether the proposed collection of information is necessary for the
proper performance of the function of the agency, including whether the
information will have practical utility; (2) The accuracy of the
agency's estimate of the burden of the proposed collection of
information, including the validity of the methodology and assumptions
used; (3) The quality, utility, and clarity of the information to be
collected; and (4) Minimize the burden of the collection of information
on those who are to respond, including the use of appropriate
automated, electronic, mechanical, or other technological collection
techniques or other forms of information technology.
To Submit Comments and For Further Information: To obtain a copy of
the data collection plans and instruments, submit comments in writing,
or request more information on the proposed project, contact: Dr. Sarah
L. Glavin, Deputy Director, Office of Science Policy, Analysis and
Communication, Eunice Kennedy Shriver National Institute of Child
Health and Human Development, National Institutes of Health, 31 Center
Drive, Room 2A18, Bethesda, Maryland 20892, or call a non-toll free
number (301) 496-1877 or Email your request, including your address to
[email protected]. Formal requests for additional plans and
instruments must be requested in writing.
DATES: Comment Due Date: Comments regarding this information collection
are best assured of having their full effect if received within 60 days
of the date of this publication.
Proposed Collection: Generic Clearance to Support the Safe to Sleep
Campaign at the Eunice Kennedy Shriver National Institute for Child
Health and Human Development (NICHD), 0925--NEW, Eunice Kennedy Shriver
National Institute of Child Health and Human Development (NICHD),
National Institutes of Health (NIH).
Need and Use of Information Collection: This is a request for a new
generic clearance that would be used for submissions specific to the
Eunice Kennedy Shriver National Institute of Child Health and Human
Development (NICHD) Safe to Sleep (STS) public education campaign.
Submissions for the STS campaign will be used to assess the
understanding and reach of STS campaign materials and messages, and to
monitor and improve campaign activities such as training workshops and
overall implementation. The purpose of this information collection is
to monitor and modify campaign activities, to plan future campaign
activities, to develop messages and materials, and to develop
distribution and outreach strategies that are effective at
communicating their message to bring about the intended response,
awareness, and/or behavioral change for the target audiences. This
generic clearance will enable the NICHD to: (1) More efficiently assess
the implementation of campaign activities; (2) better understand the
target audiences' knowledge, attitudes, and beliefs toward STS messages
and materials; (3) better understand how the campaign activities have
influenced the target audiences' behaviors and practices; and (4)
monitor and improve activities such as trainings, and material/message
development. Having a way to gather feedback on the STS campaign
activities is critical to assessing the reach and effect of campaign
efforts. Data collected for the campaign can inform where future STS
campaign resources can produce the most meaningful results.
Data collected for the STS campaign generic clearance will be used
by a number of audiences, including STS campaign staff, NICHD
leadership, STS campaign collaborators, Federal Sudden and Unexpected
Infant Deaths (SUID)/Sudden Infant Death Syndrome (SIDS) Workgroup
members, SUID/SIDS stakeholders, clinical and maternal/child health
professionals, parents and caretakers, and the general public. These
audiences may use the information collections to: (1) Develop new
campaign messages, materials, and/or training curricula; (2) monitor
and improve campaign activities; (3) make decisions about campaign
activities; (4) inform current campaign activities; and (5) inform and/
or change practices and behaviors of program participants.
Examples of the types of information collections that could be
included under this generic clearance include: Focus groups and in-
depth interviews with parents/caregivers and/or health professionals to
get feedback on distribution and outreach activities, and/or campaign
messages; and Surveys with parents/caregivers and/or health
professionals to: (1) assess the usefulness of the new STS campaign
materials, including print and on-line materials and a video, (2) track
outreach experiences of program participants, (3) assess training
participants' changes in
[[Page 79473]]
knowledge related to safe infant sleep behavior and implementation of
outreach methods taught, and (4) assess program participants' resource
needs.
The sub-studies for this generic will be small scale, designed to
obtain results frequently and quickly to guide campaign development and
implementation, inform campaign direction, and be used internally for
campaign management purposes. NICHD's current scope and capacity for
STS generic sub-studies is non-existent and this request would fill
this gap.
OMB approval is requested for 3 years. There are no costs to
respondents other than their time. The total estimated annualized
burden hours are 3,000.
Estimated Annualized Burden Hours
Table 1--Estimates for Annual Burden Hours
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Number of Frequency of Average time Annual hour
Type of data collection instrument respondents response per response burden
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Focus Groups.................................... 500 1 1 500
Pre/Post Test................................... 2,500 1 15/60 625
Survey.......................................... 2,500 1 15/60 625
Interview....................................... 500 1 1 500
Tracking/Feedback Form.......................... 1,500 1 30/60 750
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Total....................................... 7,500 .............. .............. 3,000
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Dated: December 19, 2013.
Sarah L. Glavin,
Deputy Director, Office of Science Policy, Analysis, and
Communications, Eunice Kennedy Shriver National Institute of Child
Health and Human Development, National Institutes of Health.
[FR Doc. 2013-31159 Filed 12-27-13; 8:45 am]
BILLING CODE 4140-01-P