[Federal Register Volume 79, Number 224 (Thursday, November 20, 2014)]
[Notices]
[Pages 69120-69121]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2014-27467]
-----------------------------------------------------------------------
DEPARTMENT OF HEALTH AND HUMAN SERVICES
Centers for Disease Control and Prevention
[60Day-15-0920]
Proposed Data Collections Submitted for Public Comment and
Recommendations
The Centers for Disease Control and Prevention (CDC), as part of
its continuing effort to reduce public burden, invites the general
public and other Federal agencies to take this opportunity to comment
on proposed and/or continuing information collections, as required by
the Paperwork Reduction Act of 1995. To request more information on the
below proposed project or to obtain a copy of the information
collection plan and instruments, call 404-639-7570 or send comments to
Leroy A. Richardson, 1600 Clifton Road, MS-D74, Atlanta, GA 30333 or
send an email to [email protected].
Comments submitted in response to this notice will be summarized
and/or included in the request for Office of Management and Budget
(OMB) approval. Comments are invited on: (a) Whether the proposed
collection of information is necessary for the proper performance of
the functions of the agency, including whether the information shall
have practical utility; (b) the accuracy of the agency's estimate of
the burden of the proposed collection of information; (c) ways to
enhance the quality, utility, and clarity of the information to be
collected; (d) ways to minimize the burden of the collection of
information on respondents, including through the use of automated
collection techniques or other forms of information technology; and (e)
estimates of capital or start-up costs and costs of operation,
maintenance, and purchase of services to provide information. Burden
means the total time, effort, or financial resources expended by
persons to generate, maintain, retain, disclose or provide information
to or for a Federal agency. This includes the time needed to review
instructions; to develop, acquire, install and utilize technology and
systems for the purpose of collecting, validating and verifying
information, processing and maintaining information, and disclosing and
providing information; to train personnel and to be able to respond to
a collection of information, to search data sources, to complete and
review the collection of information; and to transmit or otherwise
disclose the information. Written comments should be received within 60
days of this notice.
Proposed Project
Data Collection Through Web Based Surveys for Evaluating Act
Against AIDS Social Marketing Campaign Phases Targeting Consumers
(Generic ICR, OMB# 0920-0920, Expires 2/28/2015)--Extension--National
Center for HIV/AIDS, Viral Hepatitis, STD and TB Prevention (NCHHSTP),
Centers for Disease Control and Prevention (CDC).
Background and Brief Description
In response to the continued HIV epidemic in our country, CDC has
launched Act Against AIDS, a 5-year, multifaceted communication
campaign to reduce HIV incidence in the United States. CDC plans to
release the campaign in phases, with some of the phases running
concurrently. Each phase of the campaign will use mass media and
direct-to-consumer channels to deliver HIV prevention and testing
messages. Some components of the campaign will be designed to provide
basic education and increase awareness of HIV/AIDS among the general
public, and others will be targeted to specific subgroups or
communities at greatest risk of infection. The current study addresses
the need to assess the effectiveness of these social marketing messages
aimed at increasing HIV awareness and delivering HIV prevention and
testing messages among at-risk populations.
This extension of an ongoing study will evaluate the Act Against
AIDS (AAA) social marketing campaign aimed at increasing HIV/AIDS
awareness, increasing prevention behaviors, and improving HIV testing
rates among consumers. A total of 12,000 respondents were originally
approved for this generic ICR (0920-0920) and since the original
approval date, 1,250 respondents have participated in the surveys under
the following mini ICRs: 0920-13AHP; 0920-13YR and 0920-13DD. The
information collected from each of the data collections were used to
evaluate specific AAA campaign phases. We are requesting additional
time to continue to survey other AAA target audiences and campaign
phases and measuring exposure to each phase of the campaign and
interventions implemented under AAA. Through this extension, we plan to
reach the remaining approved 10,750 respondents. In order to obtain the
remaining respondents, we anticipate screening approximately 17,915
individuals.
Depending on the target audience for the campaign phase, the study
screener will vary. The study screener may address one or more of the
following items: race/ethnicity, sexual behavior, and sexual
orientation. Each survey will have a core set of items asked in all
rounds, as well as a module of questions relating to specific AAA
activities and communication initiatives.
Survey respondents will be selected from a combination of sources,
including a national opt-in email list sample and respondent lists
generated by partnership organizations (e.g., the National Urban
League, the National Medical Association). A total of 10,750
participants will self-administer the survey at home on personal
computers over a 3-year period.
There is no cost to the respondents other than their time.
Estimated Annualized Burden Hours
----------------------------------------------------------------------------------------------------------------
Average
Number of Number of burden per Total burden
Respondents Form name respondents responses per response (in (in hours)
respondent hours)
----------------------------------------------------------------------------------------------------------------
Individuals (male and female) Study Screener.. 17,915 1 2/60 597
aged 18 years and older.
[[Page 69121]]
Individuals (male and female) Survey Module... 3,583 1 30/60 1,792
aged 18 years and older.
---------------------------------------------------------------------------------
Total..................... ................ .............. .............. .............. 2,389
----------------------------------------------------------------------------------------------------------------
Leroy A. Richardson,
Chief, Information Collection Review Office, Office of Scientific
Integrity, Office of the Associate Director for Science, Office of the
Director, Centers for Disease Control and Prevention.
[FR Doc. 2014-27467 Filed 11-19-14; 8:45 am]
BILLING CODE 4163-18-P