[Federal Register Volume 82, Number 3 (Thursday, January 5, 2017)]
[Notices]
[Pages 1337-1339]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2016-31968]
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DEPARTMENT OF HEALTH AND HUMAN SERVICES
Centers for Disease Control and Prevention
[60Day-17-1083; Docket No. CDC-2016-0127]
Proposed Data Collections Submitted for Public Comment and
Recommendations
AGENCY: Centers for Disease Control and Prevention (CDC), Department of
Health and Human Services (HHS).
SUMMARY: The Centers for Disease Control and Prevention (CDC), as part
of its continuing effort to reduce public burden, invites the general
public and other Federal agencies to take this opportunity to comment
on proposed and/or continuing information collections, as required by
the Paperwork Reduction Act of 1995. This notice invites comment on the
Evaluation of the National Tobacco Prevention and Control Public
Education Campaign (The Campaign). The primary objectives of the
Campaign are to encourage smokers to quit smoking and to encourage
nonsmokers to communicate with smokers about the dangers of smoking.
The goal of this evaluation is to gauge the effectiveness of these
efforts.
DATES: Written comments should be received within 60 days of this
notice.
ADDRESSES: You may submit comments, identified by Docket No. CDC-2016-
0127 by any of the following methods:
Federal eRulemaking Portal: Regulations.gov. Follow the
instructions for submitting comments.
Mail: Leroy A. Richardson, Information Collection Review
Office, Centers for Disease Control and Prevention, 1600 Clifton Road
NE., MS-D74, Atlanta, Georgia 30329.
Instructions: All submissions received must include the agency name
and Docket Number. All relevant comments received will be posted
without change to Regulations.gov, including any personal information
provided. For access to the docket to read background documents or
comments received, go to Regulations.gov.
FOR FURTHER INFORMATION CONTACT: Leroy A. Richardson, Information
Collection Review Office, Centers for Disease Control and Prevention,
1600 Clifton Road NE., MS-D74, Atlanta, Georgia 30329; phone: 404-639-
7570.
SUPPLEMENTARY INFORMATION: Under the Paperwork Reduction Act of 1995
(PRA) (44 U.S.C. 3501-3520), Federal agencies must obtain approval from
the Office of Management and Budget (OMB) for each
[[Page 1338]]
collection of information they conduct or sponsor. In addition, the PRA
also requires Federal agencies to provide a 60-day notice in the
Federal Register concerning each proposed collection of information,
including each new proposed collection, each proposed extension of
existing collection of information, and each reinstatement of
previously approved information collection before submitting the
collection to OMB for approval. To comply with this requirement, we are
publishing this notice of a proposed data collection as described
below.
Comments are invited on: (a) Whether the proposed collection of
information is necessary for the proper performance of the functions of
the agency, including whether the information shall have practical
utility; (b) the accuracy of the agency's estimate of the burden of the
proposed collection of information; (c) ways to enhance the quality,
utility, and clarity of the information to be collected; (d) ways to
minimize the burden of the collection of information on respondents,
including through the use of automated collection techniques or other
forms of information technology; and (e) estimates of capital or start-
up costs and costs of operation, maintenance, and purchase of services
to provide information. Burden means the total time, effort, or
financial resources expended by persons to generate, maintain, retain,
disclose or provide information to or for a Federal agency. This
includes the time needed to review instructions; to develop, acquire,
install and utilize technology and systems for the purpose of
collecting, validating and verifying information, processing and
maintaining information, and disclosing and providing information; to
train personnel and to be able to respond to a collection of
information, to search data sources, to complete and review the
collection of information; and to transmit or otherwise disclose the
information.
Proposed Project
Extended Evaluation of the National Tobacco Prevention and Control
Public Education Campaign (OMB Control No. 0920-1083, Expires 9/30/
2017)--Revision--National Center for Chronic Disease Prevention and
Health Promotion (NCCDPHP), Centers for Disease Control and Prevention
(CDC).
Background and Brief Description
In 2012, HHS/CDC launched Phase 1 of the National Tobacco
Prevention and Control Public Education Campaign (The Campaign). The
primary objectives of The Campaign are to encourage smokers to quit
smoking and to encourage nonsmokers to communicate with smokers about
the dangers of smoking. To evaluate The Campaign, CDC obtained OMB
approval for information collections beginning in 2012 (OMB Control
Number 0920-0923). Baseline and follow-up surveys were conducted with
both smokers and nonsmokers. In 2013, CDC launched Phase 2 of The
Campaign and conducted an additional survey with smokers and one
additional survey with nonsmokers, also under OMB Control Number 0920-
0923. CDC recently completed a collection of the information needed to
evaluate Phase 3 of The Campaign, which launched in early 2014. The
evaluation of The Campaign in 2014 consisted of a longitudinal cohort
using four waves of online surveys involving smokers and three waves
involving nonsmokers to assess their awareness of and reactions to the
2014 advertisements as related to The Campaign's objectives (see
previously-approved collection under OMB Control Number 0920-0923,
expiration 3/31/2017). The final wave of this data collection effort
also served as a pre-campaign baseline for Phase 4 of the campaign in
2015. The CDC subsequently aired Phase 5 of the campaign in 2016. To
evaluate Phases 4 and 5, CDC fielded four additional waves of survey
data collection. These data collections were fielded from September to
November in 2015 and March to June, June to August, and November to
December of 2016 (see previously-approved collection under OMB Control
Number 0920-1083, expiration 9/30/2017).
New media activities for Phases 6 and 7 of The Campaign are
scheduled to launch in early 2017 and early 2018, respectively. To
support evaluation of The Campaign through Phases 6 and 7, CDC plans to
field five new waves of information collection. During 2017 and 2018,
CDC will administer the surveys in English and Spanish. Once enrolled
in the first wave of data collection, CDC will re-contact all
participants for follow-up at subsequent survey waves.
The sample for the data collection will originate from two sources:
(1) An online longitudinal cohort of smokers and nonsmokers, sampled
randomly from postal mailing addresses in the United States (address-
based sample, or ABS); and (2) the existing GfK KnowledgePanel, an
established long-term online panel of U.S. adults. The ABS-sourced
longitudinal cohort will consist of smokers and nonsmokers who have not
previously participated in any established online panels to reduce
potential panel conditioning bias from previous participation. The new
cohort will be recruited by GfK, utilizing similar recruitment methods
that are used in the recruitment of KnowledgePanel. The GfK
KnowledgePanel will be used in combination with the new ABS-sourced
cohort to support larger sample sizes that will allow for more in-depth
subgroup analysis, which is a key objective for CDC. All online
surveys, regardless of sample source, will be conducted via the GfK
KnowledgePanel Web portal for self-administered surveys.
Information will be collected through Web surveys to be self-
administered on computers in the respondent's home or in another
convenient location. Information will be collected about smokers' and
nonsmokers' awareness of and exposure to specific campaign
advertisements; knowledge, attitudes, beliefs related to smoking and
secondhand smoke; and other marketing exposure. The surveys will also
measure behaviors related to smoking cessation (among the smokers in
the sample) and behaviors related to nonsmokers' encouragement of
smokers to quit smoking, recommendations of cessation services, and
attitudes about other tobacco and nicotine products.
It is important to evaluate The Campaign in a context that assesses
the dynamic nature of tobacco product marketing and uptake of various
tobacco products, particularly since these may affect successful
cessation rates. Survey instruments may be updated to include new or
revised items on relevant topics, including cigars, noncombustible
tobacco products, and other emerging trends in tobacco use.
Participation is voluntary and there are no costs to respondents
other than their time. The total response burden is estimated at 37,168
hours over two years between June 2017 and December 2018. The total
annualized burden hours during this period thus are estimated at
18,584.
[[Page 1339]]
Estimated Annualized Burden Hours
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Number of Average burden
Type of respondent Form name Number of responses per per response Total burden
respondents respondent (in hours) (in hours)
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General Population............................. Screening & Consent Questionnaire...... 25,000 1 5/60 2,084
Adults Smokers and Nonsmokers, ages 18-54, in Smoker Survey (Wave A)................. 6,500 1 30/60 3,250
the United States.
Smoker Survey (Wave B)................. 4,000 1 30/60 2,000
Smoker Survey (Wave C)................. 4,000 1 30/60 2,000
Smoker Survey (Wave D)................. 4,000 1 30/60 2,000
Smoker Survey (Wave E)................. 4,000 1 30/60 2,000
Nonsmoker Survey (Wave A).............. 2,500 1 30/60 1,250
Nonsmoker Survey (Wave B).............. 2,000 1 30/60 1,000
Nonsmoker Survey (Wave C).............. 2,000 1 30/60 1,000
Nonsmoker Survey (Wave D).............. 2,000 1 30/60 1,000
Nonsmoker Survey (Wave E).............. 2,000 1 30/60 1,000
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Total...................................... ....................................... .............. .............. .............. 18,584
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Leroy A. Richardson,
Chief, Information Collection Review Office, Office of Scientific
Integrity, Office of the Associate Director for Science, Office of the
Director, Centers for Disease Control and Prevention.
[FR Doc. 2016-31968 Filed 1-4-17; 8:45 am]
BILLING CODE 4163-18-P